Ashiq, R. orcid.org/0000-0002-1262-9848 and Carnie, B. (Accepted: 2025) Maintaining Brand Authenticity Through Rebranding: A Case Study of Ponda.bio. Fashion Practice. ISSN 1756-9370 (In Press)
Metadata
Item Type: | Article |
---|---|
Authors/Creators: |
|
Copyright, Publisher and Additional Information: | This is an author produced version of an article accepted for publication in Fashion Practice: The Journal of Design, Creative Process and the Fashion Industry, made available under the terms of the Creative Commons Attribution License (CC-BY), which permits unrestricted use, distribution and reproduction in any medium, provided the original work is properly cited. |
Dates: |
|
Institution: | The University of Leeds |
Academic Units: | The University of Leeds > Faculty of Arts, Humanities and Cultures (Leeds) > School of Design (Leeds) |
Depositing User: | Symplectic Publications |
Date Deposited: | 19 May 2025 13:58 |
Last Modified: | 19 May 2025 13:58 |
Status: | In Press |
Publisher: | Taylor & Francis |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:225896 |