da Silva Lopes, Teresa orcid.org/0000-0002-6944-414X and Duguid, Paul (2012) Introduction:Behind the brand. Business history review. pp. 235-238. ISSN: 0007-6805
Metadata
| Item Type: | Article |
|---|---|
| Authors/Creators: |
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| Copyright, Publisher and Additional Information: | © 2012 The President and Fellows of Harvard College. Reproduced in accordance with the publisher's self-archiving policy. |
| Dates: |
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| Institution: | The University of York |
| Academic Units: | The University of York > Faculty of Social Sciences (York) > The York Management School |
| Date Deposited: | 24 May 2013 00:19 |
| Last Modified: | 02 Oct 2025 23:07 |
| Published Version: | https://doi.org/10.1017/S0007680512000384 |
| Status: | Published |
| Refereed: | Yes |
| Identification Number: | 10.1017/S0007680512000384 |
| Related URLs: | |
| Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:74982 |

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