Monocentric Relationship Management (MRM) and Mcorebrain™: Defining the Single AI Paradigm Beyond CRM (Version 3.0)

This concept note introduces Monocentric Relationship Management (MRM) — an AI-native paradigm defining a single accountable AI controller that autonomously governs the entire relationship lifecycle beyond CRM.

Unlike traditional enterprise architectures that fragment intelligence across sales, marketing, pricing, contract management, credit decisioning, billing, entitlements, compliance, and service, MRM unifies them under one closed-loop cognitive system.

The framework integrates autonomy and governance through policy-as-code, human-in-the-loop oversight, and continuous learning. It reframes relationship management as an integrated control problem, where predictive and prescriptive intelligence operate within explicit safety, ethical, and compliance boundaries.

Version 3.0 expands the foundational model by introducing the Mcorebrain™ — the autonomous cognitive nucleus of MRM that interprets natural-language prompts, validates them against policy constraints, and autonomously constructs operational systems, including data models, logic, and user interfaces. This release defines a prompt-driven generation model, connecting business intent, governance policy, and system execution in one unified, accountable framework.

Previous version: Javanbakht, A.H. (2025). Monocentric Relationship Management: Defining the Single AI Paradigm Beyond CRM (v2.0). DOI: 10.5281/zenodo.17209903

License: Creative Commons Attribution 4.0 International (CC BY 4.0) Author: Aydin Habibi Javanbakht — Berlin, Germany DOI (this version): 10.5281/zenodo.17334762