Connected Places Catapult and INFUZE (2025) INFUZE User Stories – What Users Need from Car Sharing Models. Report. Connected Places Catapult and INFUZE
Abstract
On the 1st of May 2025, a focus group with 7 Leeds residents was held where we explored perceptions of and preferences for various car sharing models among Leeds residents. Participants varied in age, gender, car ownership, transport habits, and needs, providing a broad spectrum of views. Based on the conversation, we developed a set of 12 user personas and stories to explore the social desirability of different car sharing models in and around Leeds. These personas reflect a diverse range of real needs, values, and barriers to car sharing, drawn from direct quotes, lived experiences, and experiences of participants family, and friends. These personas help highlight how different car sharing models align—or clash—with people's needs, values, and lifestyles, and would be helpful when co-designing solutions to think of and empathise with other people’s needs and experiences.
Metadata
Item Type: | Monograph |
---|---|
Authors/Creators: |
|
Copyright, Publisher and Additional Information: | INFUZE user stories – What users need from car sharing models © 2025 Connected Places Catapult and INFUZE. This work is an open access publication distributed under the terms and conditions of the Creative Commons Attribution license (CC BY 4.0, https://creativecommons.org/licenses/by/4.0/). |
Dates: |
|
Institution: | The University of Leeds |
Academic Units: | The University of Leeds > Faculty of Environment (Leeds) > Institute for Transport Studies (Leeds) > INFUZE: Inspiring Futures for Zero Carbon Mobility |
Funding Information: | Funder Grant number Engineering and Physical Sciences Research Council EP/Z531273/1 |
Depositing User: | Symplectic Publications |
Date Deposited: | 01 Sep 2025 08:58 |
Last Modified: | 12 Sep 2025 10:20 |
Status: | Published |
Publisher: | Connected Places Catapult and INFUZE |
Identification Number: | 10.48785/100/356 |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:230968 |