Do Online, Offline, and Multiplatform Journalists Differ in their Professional Principles and Practices? Findings from a Multinational Study

Online journalists are often believed, not least in the industry itself, to follow different professional standards from their print and broadcast colleagues. There is, however, little empirical evidence to support or to refute this perception. This paper intends to help fill that gap by investigating whether offline and online journalists differ in their professional principles and practices. Drawing on previous conceptual research by Deuze, we operationalize the concept of journalism as an ideology comprising four ideal professional values: public service, objectivity, autonomy, and ethics. Using survey data from the Worlds of Journalism Study we compare professional principles and practices among online, offline, and multiplatform journalists in nine Western and Eastern European countries (N = 6,089). We find, contrary to previous research, that principles and practices among online and offline journalists broadly conform. However, we also find that online journalists are more likely than their offline colleagues to find justification for publishing unverified information and less interested in holding politicians to account, despite reporting that they have more freedom to select and frame news stories. We also find important differences between our samples of Western and Eastern European journalists.