Sentiment analysis based on frequency of color names on social media

Guo, B, Westland, S and Lai, P (Cover date: March/April 2023) Sentiment analysis based on frequency of color names on social media. Color Research and Application, 48 (2). pp. 243-252. ISSN 0361-2317



Copyright, Publisher and Additional Information: © 2023 The Authors. Color Research and Application published by Wiley Periodicals LLC. This is an open access article under the terms of the Creative Commons Attribution-NonCommercial-NoDerivs License, which permits use and distribution in any medium, provided the original work is properly cited, the use is non-commercial and no modifications or adaptations are made.
Keywords: color; marketing; psychology
  • Accepted: 29 November 2022
  • Published (online): 19 January 2023
  • Published: 6 February 2023
Institution: The University of Leeds
Academic Units: The University of Leeds > Faculty of Arts, Humanities and Cultures (Leeds) > School of Design (Leeds)
Funding Information:
FunderGrant number
AHRC (Arts & Humanities Research Council)AH/S002812/1
Depositing User: Symplectic Publications
Date Deposited: 13 Dec 2022 15:08
Last Modified: 30 May 2023 22:37
Status: Published
Publisher: Wiley
Identification Number: