Items where authors include "Theotokis, A."

Article

Dao, H.M., Theotokis, A. orcid.org/0000-0002-3030-8773 and Brakus, J.J. (2025) Freedom or Control? Liberals’ Versus Conservatives’ Responses to Frontline Employee Behavioral Control Policies. Journal of the Academy of Marketing Science. ISSN 0092-0703 (In Press)

Papadopoulou, C. orcid.org/0000-0001-6131-3164, Theotokis, A. and Hultman, M. (2023) Managerial mindset effects on international marketing strategy adaptation decisions. Industrial Marketing Management, 115. pp. 266-280. ISSN 0019-8501