Items where authors include "Leonidou, L"

Article

Katsikeas, K orcid.org/0000-0002-8748-6829, Leonidou, L and Zeriti, A (2019) Revisiting international marketing strategy in a digital era: Opportunities, challenges, and research directions. International Marketing Review, 37 (3). pp. 405-424. ISSN 0265-1335