Items where authors include "Katsikeas, K."

Article

Davvetas, V. orcid.org/0000-0002-8905-7390, Ulqinaku, A. and Katsikeas, K. (2024) Brand Transgressions: How, When, and Why Home Country Bias Backfires. Journal of the Academy of Marketing Science. ISSN 0092-0703

Samiee, S., Leonidou, L., Katsikeas, K. orcid.org/0000-0002-8748-6829 et al. (1 more author) (2024) Research on Country-of-Origin Perceptions: Review, Critical Assessment, and the Path Forward. Journal of International Business Studies. ISSN 0047-2506