Items where authors include "Hultman, M."

Article

Zulu-Chisanga, S., Nalmpanti, A.D., Boso, N. et al. (2 more authors) (2025) From rivals to allies: Building and benefiting from coopetition capability. Industrial Marketing Management, 126. pp. 85-100. ISSN 0019-8501

Papadopoulou, C. orcid.org/0000-0001-6131-3164, Hultman, M. and Oghazi, P. (2025) Authenticity Perceptions of Informational and Transformational Advertising: Decoding the Role of Construal Level Mindset. Psychology and Marketing, 42 (3). pp. 817-841. ISSN 0742-6046

Zulu-Chisanga, S., Oghazi, P., Hultman, M. et al. (2 more authors) (2023) Developing and utilizing coopetitive relationships: Evidence from small and medium-sized enterprises in sub-Saharan Africa. Journal of Business Research, 166. 114111. ISSN 0148-2963

Papadopoulou, C. orcid.org/0000-0001-6131-3164, Theotokis, A. and Hultman, M. (2023) Managerial mindset effects on international marketing strategy adaptation decisions. Industrial Marketing Management, 115. pp. 266-280. ISSN 0019-8501

Boso, N., Amankwah-Amoah, J., Essuman, D. orcid.org/0000-0003-1838-2505 et al. (5 more authors) (2023) Configuring political relationships to navigate host-country institutional complexity: insights from Anglophone sub-Saharan Africa. Journal of International Business Studies, 54 (6). pp. 1055-1089. ISSN 0047-2506