Items where authors include "Fornell, C"

Article

Morgeson, FV, Hult, GTM, Mithas, S et al. (2 more authors) (2020) Turning Complaining Customers into Loyal Customers: Moderators of the Complaint Handling–Customer Loyalty Relationship. Journal of Marketing, 84 (5). pp. 79-99. ISSN 0022-2429

Hult, GTM, Morgeson III, FV, Morgan, NA et al. (2 more authors) (2017) Do managers know what their customers think and why? Journal of the Academy of Marketing Science, 45 (1). pp. 37-54. ISSN 0092-0703