Items where authors include "Davvetas, V."

Article

Iveson, A., Davvetas, V., Hultman, M. et al. (1 more author) (2025) Relationship Norms, Rewards and Consumer-Brand Bonds: When Cultural Context and Attachment Anxiety Matter. International Marketing Review. ISSN 0265-1335 (In Press)

Davvetas, V. orcid.org/0000-0002-8905-7390 (2025) The Journal of International Marketing on Consumer Vulnerability, Social Class and Resilience. Journal of International Marketing. ISSN 1069-031X

Papadas, K., Piha, L., Davvetas, V. orcid.org/0000-0002-8905-7390 et al. (1 more author) (2024) Strategizing Green Marketing in Times of Uncertainty: Does it Pay Off? European Journal of Marketing, 58 (10). pp. 2169-2198. ISSN 0309-0566

Davvetas, V. orcid.org/0000-0002-8905-7390, Ulqinaku, A. and Katsikeas, K.S. (2024) Brand transgressions: How, when, and why home country bias backfires. Journal of the Academy of Marketing Science, 52. pp. 976-997. ISSN 0092-0703

Riefler, P., Büttner, O.B. and Davvetas, V. orcid.org/0000-0002-8905-7390 (2024) Indulge or Reduce? A cross-country investigation of consumption patterns following pandemic lockdowns. Journal of International Marketing, 32 (2). 49 -64. ISSN 1069-031X