Haynes, M., Thompson, S. and Wright, P.W. (2014) New Model Introductions, Cannibalization and Market Stealing: Evidence from Shopbot Data. Manchester School, 82 (4). pp. 385-408. ISSN 1463-6786
Abstract
Incremental innovation plays an important role in competitive conduct in high-tech industries. This paper explores the impact of new model introduction by employing a nested logit specification to investigate the determination of market shares across and within submarkets for a panel of 336 digital cameras. Our results confirm the existence of pronounced life cycle effects and the existence of statistically significant market stealing and cannibalization effects, particularly associated with the introduction of a technologically superior entrant into the model's market segment. The paper reveals significant differences in market outcomes, in both elasticity and response to entry, across submarkets.
Metadata
Item Type: | Article |
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Authors/Creators: |
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Copyright, Publisher and Additional Information: | © 2013 The University of Manchester and John Wiley & Sons Ltd. This is an author produced version of a paper subsequently published in The Manchester School. Uploaded in accordance with the publisher's self-archiving policy. |
Dates: |
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Institution: | The University of Sheffield |
Academic Units: | The University of Sheffield > Faculty of Social Sciences (Sheffield) > Department of Economics (Sheffield) |
Depositing User: | Symplectic Sheffield |
Date Deposited: | 17 Feb 2016 12:35 |
Last Modified: | 21 Mar 2018 03:13 |
Published Version: | http://dx.doi.org/10.1111/manc.12024 |
Status: | Published |
Publisher: | Wiley |
Refereed: | Yes |
Identification Number: | 10.1111/manc.12024 |
Related URLs: | |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:95237 |