Bruine de Bruin, W orcid.org/0000-0002-1601-789X, Lefevre, CE, Taylor, AL orcid.org/0000-0002-8949-1234 et al. (3 more authors) (2016) Promoting Protection Against a Threat That Evokes Positive Affect: The Case of Heat Waves in the United Kingdom. Journal of Experimental Psychology: Applied, 22 (3). pp. 261-271. ISSN 1076-898X
Abstract
Heatwaves can cause death, illness, and discomfort, and are expected to become more frequent as a result of climate change. Yet, UK residents have positive feelings about hot summers that may undermine their willingness to protect themselves against heat. We randomly assigned UK participants to one of three intervention strategies intended to promote heat protection, or to a control group. The first strategy aimed to build on the availability heuristic by asking participants to remember high summer temperatures, but it elicited thoughts of pleasantly hot summer weather. The second strategy aimed to build on the affect heuristic by evoking negative affect about summer temperatures, but it evoked thoughts of unpleasantly cold summer weather. The third strategy combined these two approaches and succeeded in evoking thoughts of unpleasantly hot summer weather. Across two experiments, the third (combined) strategy increased participants’ expressed intentions to protect against heat compared to the control group, while performing at least as well as the two component strategies. We discuss implications for developing interventions about other ‘pleasant hazards.’
Metadata
Item Type: | Article |
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Authors/Creators: |
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Copyright, Publisher and Additional Information: | (c) 2016, The Author(s). This is an author produced version of a paper published in Journal of Experimental Psychology: Applied. Uploaded in accordance with the publisher's self-archiving policy. This article may not exactly replicate the authoritative document published in the APA journal. It is not the copy of record. |
Keywords: | Emotions, weather, heat wave, affect heuristic, availability heuristic |
Dates: |
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Institution: | The University of Leeds |
Academic Units: | The University of Leeds > Faculty of Business (Leeds) > Management Division (LUBS) (Leeds) > Management Division Decision Research (LUBS) The University of Leeds > Faculty of Environment (Leeds) > School of Earth and Environment (Leeds) > Sustainability Research Institute (SRI) (Leeds) |
Funding Information: | Funder Grant number ESRC (Economic and Social Research Council) ES/L00805X/1 |
Depositing User: | Symplectic Publications |
Date Deposited: | 04 Feb 2016 12:28 |
Last Modified: | 08 Sep 2020 15:00 |
Published Version: | http://doi.org/10.1037/xap0000083 |
Status: | Published |
Publisher: | American Psychological Association |
Identification Number: | 10.1037/xap0000083 |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:94499 |