Webber, S. (2003) Effective marketing: a personal view. In: Brewer, S., (ed.) Marketing Strategy and Research: their Role in Library Service Development. Loughborough: CPI , pp. 37-47.
Metadata
Item Type: | Book Section |
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Authors/Creators: |
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Editors: |
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Dates: |
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Institution: | The University of Sheffield |
Academic Units: | The University of Sheffield > Faculty of Social Sciences (Sheffield) > Information School (Sheffield) |
Depositing User: | Information Studies |
Date Deposited: | 24 Mar 2009 15:46 |
Last Modified: | 19 May 2009 16:23 |
Status: | Published |
Publisher: | Loughborough: CPI |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:8462 |
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