Identity roles and sociality on TikTok: Performance in hereditary cancer content (#BRCA and #Lynchsyndrome)

Ditchfield, H. orcid.org/0000-0001-8612-620X and Vicari, S. orcid.org/0000-0002-4506-2358 (2025) Identity roles and sociality on TikTok: Performance in hereditary cancer content (#BRCA and #Lynchsyndrome). Social Media + Society, 11 (2). ISSN 2056-3051

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Item Type: Article
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© The Author(s) 2025. This article is distributed under the terms of the Creative Commons Attribution 4.0 License (https://creativecommons.org/licenses/by/4.0/) which permits any use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access pages (https://us.sagepub.com/en-us/nam/open-access-at-sage).

Keywords: identity; sociality; TikTok; hereditary cancer; dramaturgy; qualitative content analysis; cancer communication; social media
Dates:
  • Published (online): 31 May 2025
  • Published: 31 May 2025
Institution: The University of Sheffield
Academic Units: The University of Sheffield > Faculty of Social Sciences (Sheffield) > Department of Sociological Studies (Sheffield)
Depositing User: Symplectic Sheffield
Date Deposited: 04 Jun 2025 15:29
Last Modified: 04 Jun 2025 15:29
Status: Published
Publisher: SAGE Publications
Refereed: Yes
Identification Number: 10.1177/20563051251340862
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