Continued engagement intention with social media influencers: the role of experience

Pandit, A., McLeay, F. orcid.org/0000-0001-6732-9589, Zaveri, M.M. et al. (2 more authors) (2024) Continued engagement intention with social media influencers: the role of experience. Internet Research, 35 (7). pp. 1-29. ISSN 1066-2243

Abstract

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Item Type: Article
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© 2024, Ameet Pandit, Fraser McLeay, Moulik M. Zaveri, Jabir Al Mursalin and Philip J. Rosenberger III. Published by Emerald Publishing Limited. This article is published under the Creative Commons Attribution (CC BY 4.0) licence. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode

Keywords: Continued engagement intention; Consumer experience; Homophily attitudes; Luxury fashion; Social media influencers
Dates:
  • Published: 10 December 2024
  • Published (online): 10 December 2024
  • Accepted: 14 October 2024
Institution: The University of Sheffield
Academic Units: The University of Sheffield > Faculty of Social Sciences (Sheffield) > Management School (Sheffield)
Depositing User: Symplectic Sheffield
Date Deposited: 20 Dec 2024 14:23
Last Modified: 20 Dec 2024 14:23
Status: Published
Publisher: Emerald
Refereed: Yes
Identification Number: 10.1108/INTR-12-2023-1105
Open Archives Initiative ID (OAI ID):

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