Appréhender la surabondance de choix des produits culturels: une approche par la catégorisation

If the cultural offer has never been as rich as it is today, the profusion of cultural offers available on digital platforms paralyzes consumers, creating situations of choice overload. This research addresses the problem by confronting the study of the organization of the catalog of 9 digital cultural platforms with that of the cultural repertoires of 12 French consumers. We discuss the role of categorization in the choice of cultural products and in cultural consumption and propose different ways to improve the organization of digital platforms’ catalogs.