Unlocking the Predictive Value of Excess and Deficit Customer Patronization Intentions

Battacharya, A., Morgan, N., Rego, L. et al. (1 more author) (2024) Unlocking the Predictive Value of Excess and Deficit Customer Patronization Intentions. Journal of Service Research. ISSN 1094-6705

Abstract

Metadata

Item Type: Article
Authors/Creators:
  • Battacharya, A.
  • Morgan, N.
  • Rego, L.
  • Hewett, K.
Copyright, Publisher and Additional Information:

© The Author(s) 2024. This is an author produced version of an article published in Journal of Service Research. Uploaded in accordance with the publisher's self-archiving policy.

Keywords: customer defection; patronization intentions; customer satisfaction; switching costs; variety seeking
Dates:
  • Published (online): 6 May 2024
  • Accepted: 28 February 2024
Institution: The University of Leeds
Academic Units: The University of Leeds > Faculty of Business (Leeds) > Marketing Division (LUBS)
Depositing User: Symplectic Publications
Date Deposited: 04 Apr 2024 13:52
Last Modified: 10 May 2024 10:34
Status: Published online
Publisher: SAGE
Identification Number: 10.1177/10946705241247172
Open Archives Initiative ID (OAI ID):

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