Testing the effect of descriptive dynamic social norm messages on meatless food purchases in Aotearoa New Zealand and UK university food outlets

Patel, V., Mirosa, M. and Buckland, N.J orcid.org/0000-0002-3667-6438 (2024) Testing the effect of descriptive dynamic social norm messages on meatless food purchases in Aotearoa New Zealand and UK university food outlets. Frontiers in Sustainable Food Systems, 8. 1260343. ISSN 2571-581X

Abstract

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Item Type: Article
Authors/Creators:
Copyright, Publisher and Additional Information: © 2024 Patel, Mirosa and Buckland. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY - https://creativecommons.org/licenses/by/4.0/). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
Keywords: social norms; meat reduction; food choice; behavioural intervention; sustainability
Dates:
  • Submitted: 17 July 2023
  • Accepted: 12 March 2024
  • Published (online): 27 March 2024
  • Published: 27 March 2024
Institution: The University of Sheffield
Academic Units: The University of Sheffield > Faculty of Science (Sheffield) > Department of Psychology (Sheffield)
Depositing User: Symplectic Sheffield
Date Deposited: 27 Mar 2024 09:26
Last Modified: 27 Mar 2024 09:26
Status: Published
Publisher: Frontiers Media
Refereed: Yes
Identification Number: https://doi.org/10.3389/fsufs.2024.1260343
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