Olya, H. orcid.org/0000-0002-0360-0744, Kim, N. orcid.org/0000-0002-9900-2887 and Kim, M.J. orcid.org/0000-0002-8077-8503 (2024) Climate change and pro-sustainable behaviors: application of nudge theory. Journal of Sustainable Tourism, 32 (6). pp. 1077-1095. ISSN 0966-9582
Abstract
This empirical study uses nudge theory to develop conceptual models to predict the pro-sustainable behaviors of visitors. Two sets of antecedents, including the destination level (i.e. destination social responsibility [DSR]) and the individual level (climate change perception), were used as configurations to stimulate the pro-sustainable behavioral intentions of visitors in terms of willingness to sacrifice, eco-behaviors, and localism. The proposed models were tested using partial least squares-structural equation modeling (PLS-SEM) to investigate the net effect of the antecedents and fuzzy-set qualitative comparative analysis (fsQCA) to explore complex configurations leading to the pro-sustainable behavioral intentions of visitors. An interview study with experts was also conducted to develop a framework illustrating transformational drivers of actual pro-sustainable behaviors. Climate change concerns and environmentally responsible destinations appear to be significant predictors of visitors’ willingness to sacrifice, localism, and eco-behaviors. Climate change awareness, beliefs, and concerns are necessary for pro-sustainable behavioral intentions. The results highlight the importance of nudge theory and creative practices to enact pro-sustainable behavioral change. The proposed framework offers guidelines at the tactical, strategic, and structural levels to stimulate visitors’ actual behaviors toward climate change actions.
Metadata
Item Type: | Article |
---|---|
Authors/Creators: | |
Copyright, Publisher and Additional Information: | © 2023 Informa UK limited, trading as Taylor & Francis Group. This is an author-produced version of a paper subsequently published in Journal of Sustainable Tourism. Uploaded in accordance with the publisher's self-archiving policy. |
Keywords: | Destination social responsibility; climate change; nudge theory; pro-sustainable behavior; mixed methods |
Dates: |
|
Institution: | The University of Sheffield |
Academic Units: | The University of Sheffield > Faculty of Social Sciences (Sheffield) > Management School (Sheffield) |
Funding Information: | Funder Grant number WHITE ROSE UNIVERSITY CONSORTIUM UNSPECIFIED |
Depositing User: | Symplectic Sheffield |
Date Deposited: | 18 Apr 2023 08:43 |
Last Modified: | 12 Oct 2024 00:13 |
Status: | Published |
Publisher: | Informa UK Limited |
Refereed: | Yes |
Identification Number: | 10.1080/09669582.2023.2201409 |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:198227 |