Value co-creation in industrial AI: The interactive role of B2B supplier, customer and technology provider

Li, S. orcid.org/0000-0002-0147-8888, Peng, G., Xing, F. et al. (2 more authors) (2021) Value co-creation in industrial AI: The interactive role of B2B supplier, customer and technology provider. Industrial Marketing Management, 98. pp. 105-114. ISSN 0019-8501

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Item Type: Article
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© 2021 Elsevier Inc. This is an author produced version of a paper subsequently published in Industrial Marketing Management. Uploaded in accordance with the publisher's self-archiving policy. Article available under the terms of the CC-BY-NC-ND licence (https://creativecommons.org/licenses/by-nc-nd/4.0/).

Keywords: Industrial AI; B2B marketing; Value co-creation; Value type; Capability
Dates:
  • Published: October 2021
  • Published (online): 16 August 2021
  • Accepted: 31 July 2021
Institution: The University of Sheffield
Academic Units: The University of Sheffield > Faculty of Social Sciences (Sheffield) > Information School (Sheffield)
The University of Sheffield > Faculty of Social Sciences (Sheffield) > Management School (Sheffield)
Depositing User: Symplectic Sheffield
Date Deposited: 03 Nov 2022 11:55
Last Modified: 16 Aug 2023 00:13
Status: Published
Publisher: Elsevier BV
Refereed: Yes
Identification Number: 10.1016/j.indmarman.2021.07.015
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