Crotty, J and Holt, D orcid.org/0000-0002-2945-5207 (2021) Towards A Typology of Strategic Corporate Social Responsibility through Camouflage and Courtship Analogies. Corporate Social Responsibility and Environmental Management, 28 (3). pp. 980-991. ISSN 1535-3958
Abstract
This paper develops a theory of strategic corporate social responsibility responses, by drawing on the analogy of biological species‐level adaptations of camouflage and courtship found in the natural world. In so doing, we focus on the substantive response and associated strategic motivation to engage in different types of CSR within a mainstreaming environment; and the mechanisms by which it occurs in differing scenarios, framed through a biological interpretative lens. We presents eight strategic approaches to CSR, each defined by a camouflage or courtship approach. Each strategy is considered through the lens of their biological comparators and published case vignettes of CSR strategies within firms. The paper concludes by discussing a future research agenda building on the theoretical framework presented.
Metadata
Item Type: | Article |
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Authors/Creators: |
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Copyright, Publisher and Additional Information: | © 2021 The Authors. Corporate Social Responsibility and Environmental Management published by ERP Environment and John Wiley & Sons, Ltd. This is an open access article under the terms of the Creative Commons Attribution License, which permits use, distribution and reproduction in any medium, provided the original work is properly cited. |
Keywords: | adaptations; camouflage; corporate social responsibility |
Dates: |
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Institution: | The University of Leeds |
Academic Units: | The University of Leeds > Faculty of Business (Leeds) > Management Division (LUBS) (Leeds) > Management Division Enterprise & Entrepreneurship (LUBS) |
Depositing User: | Symplectic Publications |
Date Deposited: | 23 Feb 2021 09:52 |
Last Modified: | 25 Jun 2023 22:35 |
Status: | Published |
Publisher: | Wiley |
Identification Number: | 10.1002/csr.2123 |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:171454 |