How Does Brand Loyalty Interact with Tourism Destination? Exploring the Effect of Brand Loyalty on Place Attachment

Liu, Y orcid.org/0000-0001-6641-4845, Hultman, KGM orcid.org/0000-0003-1771-8898, Eisingerich, A et al. (1 more author) (2020) How Does Brand Loyalty Interact with Tourism Destination? Exploring the Effect of Brand Loyalty on Place Attachment. Annals of Tourism Research, 81. 102879. ISSN 0160-7383

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Item Type: Article
Authors/Creators:
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© 2020 The Authors. Published by Elsevier Ltd. This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/BY-NC-ND/4.0/).

Keywords: Loyalty; Brand authenticity; Cultural distance; Affective image; Attachment
Dates:
  • Published: March 2020
  • Published (online): 9 February 2020
  • Accepted: 21 January 2020
Institution: The University of Leeds
Academic Units: The University of Leeds > Faculty of Business (Leeds) > Management Division (LUBS) (Leeds) > Management Division Decision Research (LUBS)
The University of Leeds > Faculty of Business (Leeds) > Marketing Division (LUBS)
Depositing User: Symplectic Publications
Date Deposited: 24 Jan 2020 13:59
Last Modified: 08 Feb 2021 18:12
Status: Published
Publisher: Elsevier
Identification Number: 10.1016/j.annals.2020.102879
Open Archives Initiative ID (OAI ID):

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