Kause, A orcid.org/0000-0002-0121-2406, Bruine de Bruin, W orcid.org/0000-0002-1601-789X, Millward-Hopkins, J orcid.org/0000-0003-4189-1658 et al. (1 more author) (2019) Public perceptions of how to reduce carbon footprints of consumer food choices. Environmental Research Letters, 14. 114005. ISSN 1748-9326
Abstract
Carbon footprints – the greenhouse gas (GHG) emissions associated with consumer food choices –substantially contribute to climate change. Life cycle analyses from climate and environmental sciences have identified effective rules for reducing these food-related carbon footprints, including eating seasonal produce and replacing dairy and red meat with plant-based products. In a national UK survey, we studied how many and which rules our participants generated for reducing GHG emissions of produce, dairy, and protein-rich products. We also asked participants to estimate GHG emission reductions associated with pre-selected rules, expressed in either grams or percentages. We found that participants generated few and relatively less effective rules, including ambiguous ones like 'Buy local'. Furthermore, participants' numerical estimates of pre-selected rules were less accurate when they assessed GHG emission reductions in grams rather than in percentages. Findings suggest a need for communicating fewer rules in percentages, for informing consumers about reducing food-related GHG emissions.
Metadata
Item Type: | Article |
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Authors/Creators: |
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Copyright, Publisher and Additional Information: | © 2019 The Author(s). Published by IOP Publishing Ltd. Original content from this work may be used under the terms of the Creative Commons Attribution 3.0 licence. Any further distribution of this work must maintain attribution to the author(s) and the title of the work, journal citation and DOI. |
Keywords: | Climate, carbon footprint, food choices, rules, behavior change |
Dates: |
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Institution: | The University of Leeds |
Academic Units: | The University of Leeds > Faculty of Business (Leeds) > Management Division (LUBS) (Leeds) > Management Division Decision Research (LUBS) |
Depositing User: | Symplectic Publications |
Date Deposited: | 24 Sep 2019 10:06 |
Last Modified: | 17 Dec 2024 15:06 |
Status: | Published |
Publisher: | Institute of Physics (IoP) |
Identification Number: | 10.1088/1748-9326/ab465d |
Related URLs: | |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:151209 |
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