Hadjichristidis, C orcid.org/0000-0002-9441-6650, Geipel, J and Keysar, B (2019) The influence of native language in shaping judgment and choice. In: Srinivasan, N, (ed.) Progress in Brain Research. Progress in Brain Research, 247 . Elsevier , Cambridge, MA, USA , pp. 253-272. ISBN 978-0-444-64252-3
Abstract
As a result of globalization, millions of people operate in a language that they comprehend well but is not their native tongue. This paper focuses on how the nativeness of the language of a communication influences judgments and decisions. We review studies that compare decision making while people use a native language to when they use a nonnative language they understand well. The evidence shows that a nonnative language decreases the impact that emotions and socio-moral norms have on users, thereby reducing well-known judgmental biases and norm-related behavior. This effect of nonnative or foreign language brings to light the important role that the native language plays routinely in judgment and decision making. It suggests that the native language is not a simple carrier of meaning. Instead, it reveals that our native language serves as a carrier of emotions and socio-moral norms which in turn govern judgments and choices.
Metadata
Item Type: | Book Section |
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Authors/Creators: |
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Editors: |
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Keywords: | Language; Judgment; Decision making; Bilingualism; The foreign language effect |
Dates: |
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Institution: | The University of Leeds |
Academic Units: | The University of Leeds > Faculty of Business (Leeds) > Management Division (LUBS) (Leeds) |
Depositing User: | Symplectic Publications |
Date Deposited: | 15 Mar 2019 16:19 |
Last Modified: | 22 Jan 2020 16:22 |
Status: | Published |
Publisher: | Elsevier |
Series Name: | Progress in Brain Research |
Identification Number: | 10.1016/bs.pbr.2019.02.003 |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:143694 |