Agenda‐Setting, Priming, and Framing

Abstract

Today's news media exert a host of influences over individuals' attitudes, cognitions, and behaviors. This entry provides an overview of three widely studied theories and mechanisms of influence: agenda‐setting, which occurs when increased media coverage of an issue leads to increased perceptions of salience of that issue; priming, the process by which the salience of an idea becomes the basis for judgment and evaluation; and framing, a set of processes by which news content is created and shapes individuals' perceptions and behaviors.

Metadata

Item Type:	Book Section
Authors/Creators:	Moy, P Tewksbury, D Rinke, EM https://orcid.org/0000-0002-5330-7634
Editors:	Jensen, KB Craig, RT Pooley, JD Rothenbuhler, EW
Keywords:	information‐processing and cognitions; mass communication theory; news‐reporting; political communication; public opinion
Dates:	Published: November 2016 Published (online): 23 October 2016 Accepted: 10 December 2015
Institution:	The University of Leeds
Academic Units:	The University of Leeds > Faculty of Education, Social Sciences and Law (Leeds) > School of Politics & International Studies (POLIS) (Leeds)
Depositing User:	Symplectic Publications
Date Deposited:	14 Mar 2019 14:57
Last Modified:	20 Apr 2022 15:49
Status:	Published
Publisher:	Wiley
Series Name:	Wiley Blackwell-ICA International Encyclopedias of Communication
Identification Number:	10.1002/9781118766804.wbiect266
Open Archives Initiative ID (OAI ID):	oai:eprints.whiterose.ac.uk:143652

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Agenda‐Setting, Priming, and Framing

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