Flavell, Jonathan Charles, McKean, Bryony, Tipper, Steven Paul orcid.org/0000-0002-7066-1117 et al. (3 more authors) (2019) Motion fluency and object preference:Robust perceptual but fragile memory effects. Journal of Experimental Psychology: Learning, Memory, and Cognition. pp. 1569-1582. ISSN 1939-1285
Abstract
In 8 experiments, we investigated motion fluency effects on object preference. In each experiment, distinct objects were repeatedly seen moving either fluently (with a smooth and predictable motion) or disfluently (with sudden and unpredictable direction changes) in a task where participants were required to respond to occasional brief changes in object appearance. Results show that 1) fluent objects are preferred over disfluent objects when ratings follow a moving presentation, 2) there is some evidence that object-motion associations can be learnt with repeated exposures, 3) sufficiently potent motions can yield preference for fluent objects after a single viewing, and 4) learnt associations do not transfer to situations where ratings follow a stationary presentation, even after deep levels of encoding. Episodic accounts of memory retrieval predict that emotional states experienced at encoding might be retrieved along with the stimulus properties. Though object-motion associations were repeatedly paired, there was no evidence for emotional reinstatement when objects were seen stationary. This indicates that the retrieval process is a critical limiting factor when considering visuomotor fluency effects on behaviour. Such findings have real-world consequences. For example, a product advertised with high perceptual fluency might be preferred at the time, but this preference might not transfer to seeing the object on a shelf.
Metadata
Item Type: | Article |
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Authors/Creators: |
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Copyright, Publisher and Additional Information: | © 2019, American Psychological Association. This is an author-produced version of the published paper. Uploaded in accordance with the publisher’s self-archiving policy. Further copying may not be permitted; contact the publisher for details. |
Dates: |
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Institution: | The University of York |
Academic Units: | The University of York > Faculty of Sciences (York) > Psychology (York) |
Depositing User: | Pure (York) |
Date Deposited: | 10 Oct 2018 08:30 |
Last Modified: | 10 Feb 2025 00:09 |
Published Version: | https://doi.org/10.1037/xlm0000667 |
Status: | Published |
Refereed: | Yes |
Identification Number: | 10.1037/xlm0000667 |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:136874 |