Deterding, Christoph Sebastian orcid.org/0000-0003-0033-2104 (2018) Gamification in Management:Between Choice Architecture and Humanistic Design. Journal of Management Inquiry. pp. 131-136. ISSN 1552-6542
Abstract
Gamification in management is currently informed by two contradicting framings or rhetorics: the rhetoric of choice architecture casts humans as rational actors and games as perfect information and incentive dispensers, giving managers fine-grained control over people’s behavior. It aligns with basic tenets of neoclassical economics, scientific management, operations research/management science, and current big data-driven decision-making. In contrast, the rhetoric of humanistic design casts humans as growth-oriented and games as environments optimally designed to afford positive, meaningful experiences. This view, fitting humanistic management ideas and the rise of design and customer experience, casts managers as ‘second order’ designers. While both rhetorics highlight important aspects of games and management, the former is more likely to be adopted and absorbed into business as usual, whereas the latter holds more uncertainty but also transformative potential.
Metadata
Item Type: | Article |
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Authors/Creators: |
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Copyright, Publisher and Additional Information: | © The Author(s) 2018. This is an author-produced version of the published paper. Uploaded in accordance with the publisher’s self-archiving policy. Further copying may not be permitted; contact the publisher for details |
Keywords: | design,gamification,humanistic management,management,rhetorics,scientific management |
Dates: |
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Institution: | The University of York |
Academic Units: | The University of York > Faculty of Arts and Humanities (York) > Theatre, Film, TV and Interactive Media (York) |
Funding Information: | Funder Grant number EPSRC EP/M023265/1 |
Depositing User: | Pure (York) |
Date Deposited: | 01 Aug 2018 15:20 |
Last Modified: | 18 Mar 2025 00:08 |
Published Version: | https://doi.org/10.1177/1056492618790912 |
Status: | Published |
Refereed: | Yes |
Identification Number: | 10.1177/1056492618790912 |
Related URLs: | |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:134055 |
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