To Be or Not to Be … Social:Incorporating Simple Social Features in Mobile Game Customer Lifetime Value Predictions

Drachen, Anders orcid.org/0000-0002-1002-0414, Pastor, Jose Maria Serio, Fontaine, Dylan Jack et al. (6 more authors) (2018) To Be or Not to Be … Social:Incorporating Simple Social Features in Mobile Game Customer Lifetime Value Predictions. In: Proceedings of Australian Computer Science Week, Interactive Entertainment. ACM

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Item Type: Proceedings Paper
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© 2018 Copyright held by the owner/author(s). This is an author-produced version of the published paper. Uploaded in accordance with the publisher’s self-archiving policy. Further copying may not be permitted; contact the publisher for details
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  • Published: 28 January 2018
Institution: The University of York
Academic Units: The University of York > Faculty of Sciences (York) > Computer Science (York)
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EPSRC
EP/M023265/1
Depositing User: Pure (York)
Date Deposited: 01 Aug 2018 09:50
Last Modified: 21 Jan 2025 18:23
Published Version: https://doi.org/10.1145/3167918.3167925
Status: Published
Publisher: ACM
Identification Number: 10.1145/3167918.3167925
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