Davies, Iain A and Doherty, Bob orcid.org/0000-0001-6724-7065 (2019) Balancing a Hybrid Business Model:The Search for Equilibrium at Cafédirect. Journal of Business Ethics. pp. 1043-1066. ISSN 0167-4544
Abstract
This paper investigates the difficulties of creating economic, social, and environmental values when operating as a hybrid venture. Drawing on hybrid organizing and sustainable business model research, it explores the implications of alternative forms of business model experimented with by farmer owned, fairtrade social enterprise Cafédirect. Responding to changes and challenges in the market and societal environment, Cafédirect has tried multiple business model innovations to deliver on all three forms of value capture, with differing levels of success. This longitudinal case study, therefore, provides a contribution to our understanding of how business models enact hybrid mission, providing a platform for triple-bottom-line value capture. In doing so, we are able to expand on the normative understandings of integrating hybrid objectives, and the complications of multiple types of value capture.
Metadata
Item Type: | Article |
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Authors/Creators: |
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Copyright, Publisher and Additional Information: | © The Author(s) 2018. |
Keywords: | Fair trade,Hybridity,hybrid organizing,Social enterprise,Sustainable business models,Governance,Sustainability,Hybrid organizing |
Dates: |
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Institution: | The University of York |
Academic Units: | The University of York > Faculty of Social Sciences (York) > The York Management School |
Depositing User: | Pure (York) |
Date Deposited: | 03 Jul 2018 10:40 |
Last Modified: | 16 Oct 2024 14:53 |
Published Version: | https://doi.org/10.1007/s10551-018-3960-9 |
Status: | Published |
Refereed: | Yes |
Identification Number: | 10.1007/s10551-018-3960-9 |
Related URLs: | |
Open Archives Initiative ID (OAI ID): | oai:eprints.whiterose.ac.uk:132907 |
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