Will You Speak Up for Me? Inducing Retail Store Managers’ Engagement with Supplier Brands across Cultures

Panagopoulos, NG, Menguc, B orcid.org/0000-0002-4116-3047 and Mullins, R (Accepted: 2022) Will You Speak Up for Me? Inducing Retail Store Managers’ Engagement with Supplier Brands across Cultures. Journal of International Business Studies. ISSN 0047-2506 (In Press)

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Authors/Creators:
Dates:
  • Accepted: 2 December 2022
Institution: The University of Leeds
Academic Units: The University of Leeds > Faculty of Business (Leeds) > Marketing Division (LUBS)
Depositing User: Symplectic Publications
Date Deposited: 12 Dec 2022 15:32
Last Modified: 12 Dec 2022 15:32
Status: In Press
Publisher: Springer Nature

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