Symitsi, E orcid.org/0000-0001-6371-4156, Markellos, RN and Mantrala, MK (Accepted: 2022) Keyword Portfolio Optimization in Paid Search Advertising. European Journal of Operational Research. ISSN 0377-2217 (In Press)
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Dates: |
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Institution: | The University of Leeds |
Academic Units: | The University of Leeds > Faculty of Business (Leeds) > Accounting & Finance Division (LUBS) (Leeds) |
Depositing User: | Symplectic Publications |
Date Deposited: | 08 Mar 2022 14:32 |
Last Modified: | 08 Mar 2022 14:32 |
Status: | In Press |
Publisher: | Elsevier |
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Filename: manuscript.pdf
