Institutionalizing diversity-and-inclusion-engaged marketing for multicultural marketplace well-being

Kipnis, E., Demangeot, C., Pullig, C. et al. (10 more authors) (2021) Institutionalizing diversity-and-inclusion-engaged marketing for multicultural marketplace well-being. Journal of Public Policy and Marketing, 40 (2). pp. 143-164. ISSN 1547-7207



  • Kipnis, E. ORCID logo
  • Demangeot, C.
  • Pullig, C.
  • Cross, S.N.N.
  • Cui, C.C.
  • Galalae, C.
  • Kearney, S.
  • Licsandru, T.C.
  • Mari, C.
  • Martín Ruiz, V.
  • Swanepoel, S.
  • Vorster, L.
  • Williams, J.
Copyright, Publisher and Additional Information: © The Author(s) 2021. This article is distributed under the terms of the Creative Commons Attribution 4.0 License ( which permits any use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access pages (
Keywords: diversity and inclusion; multicultural marketplace; wellbeing; institutional work; relational engagement; marketing research; higher education and practice
  • Accepted: 31 October 2020
  • Published (online): 4 November 2020
  • Published: 1 April 2021
Institution: The University of Sheffield
Academic Units: The University of Sheffield > Faculty of Social Sciences (Sheffield) > Sheffield University Management School
Depositing User: Symplectic Sheffield
Date Deposited: 03 Nov 2020 10:11
Last Modified: 22 Apr 2021 13:30
Status: Published
Publisher: SAGE Publications
Refereed: Yes
Identification Number:

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