The role of subnational cultural value on animosity: the China-South Korea THAAD crisis

Lee, JY, Kim, JI, Jiménez, A et al. (1 more author) (2021) The role of subnational cultural value on animosity: the China-South Korea THAAD crisis. Cross Cultural and Strategic Management, 28 (2). pp. 452-478. ISSN 2059-5794

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Authors/Creators:
Copyright, Publisher and Additional Information: © 2020, Emerald Publishing Limited. This is an author produced version of an article published in Cross Cultural & Strategic Management. Uploaded in accordance with the publisher's self-archiving policy.
Keywords: Consumer animosity; International marketing; Missile defence crisis; Purchase intention; Quality evaluation; Within-and cross-cultural distance
Dates:
  • Accepted: 19 October 2020
  • Published (online): 2 November 2020
  • Published: 29 April 2021
Institution: The University of Leeds
Academic Units: The University of Leeds > Faculty of Business (Leeds) > Marketing Division (LUBS)
Depositing User: Symplectic Publications
Date Deposited: 30 Oct 2020 15:32
Last Modified: 29 Jul 2022 16:12
Status: Published
Publisher: Emerald
Identification Number: https://doi.org/10.1108/CCSM-01-2020-0010

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