Perceived export performance: A contingent measurement approach

Sadeghi, A, Rose, EL and Madsen, TK (2021) Perceived export performance: A contingent measurement approach. Journal of International Marketing, 29 (3). pp. 63-84. ISSN 1069-031X



Copyright, Publisher and Additional Information: ©American Marketing Association 2021 article is distributed under the terms of the Creative Commons Attribution 4.0 License ( which permits any use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access pages (
Keywords: perceived export performance, goal attainment model, contingency approach, analytic hierarchy process (AHP)
  • Accepted: 23 October 2020
  • Published (online): 2 November 2020
  • Published: 1 September 2021
Institution: The University of Leeds
Academic Units: The University of Leeds > Faculty of Business (Leeds) > International Business Division (LUBS) (Leeds)
Depositing User: Symplectic Publications
Date Deposited: 27 Oct 2020 17:07
Last Modified: 18 Jul 2022 16:17
Status: Published
Publisher: SAGE Publications
Identification Number:

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