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Article

Paparoidamis, NG, Tran, TTH, Leonidou, LC et al. (1 more author) (2019) Being Innovative While Being Green: An Experimental Inquiry into How Consumers Respond to Eco‐Innovative Product Designs. Journal of Product Innovation Management, 36 (6). pp. 824-847. ISSN 0737-6782

Paparoidamis, NG, Tran, TTH and Leonidou, CN orcid.org/0000-0003-1831-9733 (2019) Building customer loyalty in intercultural service encounters: the role of service employees’ cultural intelligence. Journal of International Marketing, 27 (2). pp. 56-75. ISSN 1069-031X

Paparoidamis, NG, Katsikeas, CS orcid.org/0000-0002-8748-6829 and Chumpitaz, R (2019) The role of supplier performance in building customer trust and loyalty: A cross-country examination. Industrial Marketing Management, 78. pp. 183-197. ISSN 1873-2062

This list was generated on Sat Jan 18 16:29:22 2020 GMT.