Social media: a tool for innovation.

Mount, MP and Garcia Martinez, M (2014) Social media: a tool for innovation. California Management Review, 56 (4). 124 - 143 (20). ISSN 0008-1256



  • Mount, MP
  • Garcia Martinez, M
Copyright, Publisher and Additional Information: © 2014 by The Regents of the University of California. All rights reserved. Reproduced in accordance with the publisher's self-archiving policy.
Keywords: Social Media; Open Innovation; Ideation; R&D; Commercialization
  • Published: 2014
Institution: The University of Leeds
Academic Units: The University of Leeds > Faculty of Business (Leeds) > Management Division (LUBS) (Leeds)
Depositing User: Symplectic Publications
Date Deposited: 09 Oct 2015 13:24
Last Modified: 09 Oct 2015 13:24
Published Version:
Status: Published
Publisher: University of California Press
Identification Number:

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