Relationship learning and international customer involvement in new product design: The moderating roles of customer dependence and cultural distance

Najafi Tavani, Z orcid.org/0000-0002-6063-8378, Mousavi, S, Zaefarian, G orcid.org/0000-0001-5824-8445 et al. (1 more author) (2020) Relationship learning and international customer involvement in new product design: The moderating roles of customer dependence and cultural distance. Journal of Business Research, 120. pp. 42-58. ISSN 0148-2963

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Authors/Creators:
Copyright, Publisher and Additional Information: © 2020 Elsevier Inc. All rights reserved. This is an author produced version of an article published in Journal of Business Research. Uploaded in accordance with the publisher's self-archiving policy.
Keywords: International customer involvement; New product development; Relationship learning; Supplier performance; Customer dependence; Cultural distance
Dates:
  • Published: November 2020
  • Accepted: 16 July 2020
  • Published (online): 31 July 2020
Institution: The University of Leeds
Academic Units: The University of Leeds > Faculty of Business (Leeds) > Marketing Division (LUBS)
Depositing User: Symplectic Publications
Date Deposited: 23 Jul 2020 12:41
Last Modified: 24 Aug 2020 15:19
Status: Published
Publisher: Elsevier
Identification Number: https://doi.org/10.1016/j.jbusres.2020.07.020

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