Teaching innovation to technologists (non-business people) and non-technologists (business people): Scotch Whisky as an exemplar of process changing product an alternative to traditional lectures

Linton, J.D. (2015) Teaching innovation to technologists (non-business people) and non-technologists (business people): Scotch Whisky as an exemplar of process changing product an alternative to traditional lectures. Technological Forecasting and Social Change, 100. pp. 39-43. ISSN 0040-1625

Abstract

Metadata

Authors/Creators:
  • Linton, J.D.
Copyright, Publisher and Additional Information: © 2015 Elsevier Inc.
Keywords: Pedagogy; Case; Demonstration; Process innovation; Whisky
Dates:
  • Accepted: 1 May 2015
  • Published (online): 14 July 2015
  • Published: November 2015
Institution: The University of Sheffield
Academic Units: The University of Sheffield > Faculty of Social Sciences (Sheffield) > Sheffield University Management School
Depositing User: Symplectic Sheffield
Date Deposited: 29 Oct 2018 13:40
Last Modified: 29 Oct 2018 13:40
Published Version: https://doi.org/10.1016/j.techfore.2015.05.001
Status: Published
Publisher: Elsevier
Refereed: Yes
Identification Number: https://doi.org/10.1016/j.techfore.2015.05.001

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