Unlocking the Power of Big Data in New Product Development

Zhan, Yuanzhu, Tan, Kim Hua, Li, Yina et al. (1 more author) (2016) Unlocking the Power of Big Data in New Product Development. Annals of Operations Research. pp. 1-19.

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Copyright, Publisher and Additional Information: © 2016, The Authors.
Dates:
  • Published (online): 30 November 2016
Institution: The University of York
Academic Units: The University of York > Faculty of Social Sciences (York) > The York Management School
Depositing User: Pure (York)
Date Deposited: 05 Dec 2016 11:46
Last Modified: 11 Aug 2020 23:19
Published Version: https://doi.org/10.1007/s10479-016-2379-x
Status: Published online
Refereed: Yes
Identification Number: https://doi.org/10.1007/s10479-016-2379-x
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