Items where authors include "Fastoso, Fernando"

Conference or Workshop Item

Huang, Yufei, Fastoso, Fernando orcid.org/0000-0002-9760-6855, Gonzalez Jimenez, Hector orcid.org/0000-0002-3805-8262 et al. (1 more author) (2023) How are Peer Endorser Characteristics Related to Brand Selfie Attitude? In: 2022 Academy of Marketing Science Annual Conference, 25-27 May 2022.