From holistically to accidentally sustainable: a study of motivations and identity expression in sustainable living

Garnelo-Gomez, I., Money, K. and Littlewood, D. orcid.org/0000-0001-8994-1293 (2022) From holistically to accidentally sustainable: a study of motivations and identity expression in sustainable living. European Journal of Marketing, 56 (12). pp. 3272-3312. ISSN 0309-0566

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Copyright, Publisher and Additional Information: © 2022, Emerald Publishing Limited. This is an author-produced version of a paper subsequently published in European Journal of Marketing. This version is distributed under the terms of the Creative Commons Attribution-NonCommercial Licence (http://creativecommons.org/licenses/by-nc/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. You may not use the material for commercial purposes.
Keywords: Sustainable living; Motivation; Identity
Dates:
  • Accepted: 23 August 2022
  • Published (online): 23 September 2022
  • Published: 30 November 2022
Institution: The University of Sheffield
Academic Units: The University of Sheffield > Faculty of Social Sciences (Sheffield) > Sheffield University Management School
Depositing User: Symplectic Sheffield
Date Deposited: 07 Sep 2022 10:17
Last Modified: 30 Nov 2022 16:53
Status: Published
Publisher: Emerald
Refereed: Yes
Identification Number: https://doi.org/10.1108/EJM-03-2020-0226

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