Influence of personality traits on users’ viewing behaviour

Sarsam, SM, Al-Samarraie, H and Alzahrani, AI (2021) Influence of personality traits on users’ viewing behaviour. Journal of Information Science. ISSN 0165-5515



Copyright, Publisher and Additional Information: © The Author(s) 2021. This is an open access article under the terms of the Creative Commons Attribution 4.0 International License (CC BY 4.0) (
Keywords: Big-Five model, individual differences, personality, visual recognition
  • Published (online): 12 April 2021
Institution: The University of Leeds
Academic Units: The University of Leeds > Faculty of Arts, Humanities and Cultures (Leeds) > School of Design (Leeds)
Depositing User: Symplectic Publications
Date Deposited: 23 May 2022 12:56
Last Modified: 23 May 2022 12:56
Status: Published online
Publisher: SAGE Publications
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