Browse by Person

Up a level
Export as [feed] Atom [feed] RSS 1.0 [feed] RSS 2.0
Group by: Item Type | No Grouping
Jump to: Article
Number of items: 2.


Ang, D, Liu, Y and Eisingerich, AB (2019) Difference in new product adoption among at-risk members of society: A critical analysis of males, females, and transgender individuals. Personality and Individual Differences, 151. 109503. ISSN 0191-8869

Liu, Y, Foscht, T, Eisingerich, AB et al. (1 more author) (2018) Strategic management of product and brand extensions: Extending corporate brands in B2B vs. B2C markets. Industrial Marketing Management, 71. pp. 147-159. ISSN 0019-8501

This list was generated on Sun Oct 20 09:25:35 2019 BST.