?url_ver=Z39.88-2004&rft_id=Working+Paper+302&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=Pedestrian+and+Pedal+Cyclist+Route+Choice+Criteria&rft.creator=Westerdijk%2C+P.K.&rft.description=A+Multi+Attribute+Utility+Model+was+used+to+reveal+more+information+on+pedestrian+and+pedal+cyclist+route+choice+behaviour.++The+main+objective+for+this+experiment+was+to+ascertain+the+relative+importance+of+and+the+interrelation+between+several+attributes+that+were+mentioned+as+important+route+choice+criteria.++Another+objective+was+to+reveal+the+difference+between+three+countries%2C+Great+Britain%2C+Sweden+and+the+Netherlands.++Other+objectives+were+to+reveal+the+differences+between+men+and+women+and+between+younger+and+older+vulnerable+road+users.++%0D%0A%0D%0A%0D%0ASubjects+were+asked+to+select+four+routes+from+a+map%2C+for+a+frequently+made+trip.++Subjects+were+familiar+with+the+routes+and+were+able+to+assign+preferences+to+the+routes.++Preferences+were+assigned+to+the+routes+(global+preference)+and+to+each+route+for+just+a+single+attribute.++The+weight+elicitation+technique+used+was+a+modified+indifference+method.+++%0D%0A%0D%0A%0D%0AThe+differences+in+importance+of+the+attributes+between+the+countries+were+small.++Attributes+that+get+high+weights+are+thought+to+be+important+attributes+in+the+route+choice+behaviour+of+a+subject.++Important+attributes+were+rated+high+in+all+the+countries+and+unimportant+attributes+were+always+rated+low.++Differences+for+gender+and+age+were+found+to+be+marginal.+%0D%0A%0D%0A%0D%0ADistance+and+pleasantness+were+found+to+be+important+attributes+for+pedestrians.++These+attributes+are+also+the+minimal+set+that+produce+high+correlation+coefficients+between+the+aggregated+values+for+the+routes+and+the+global+preferences.++For+pedal+cyclists+the+attributes+that+formed+the+minimal+set+and+the+attributes+that+are+rated+important+are+distance%2C+pleasantness+and+traffic+safety.++This+minimal+set+correlated+with+the+global+preference+at+.70+for+pedestrians+and+.71+for+pedal+cyclists.++Distance+as+a+single+attribute+could+not+produce+these+correlation+coefficients.++%0D%0A%0D%0A%0D%0AThe+attribute+weights+are+related+to+ranges+in+the+objective+world.++This+means+that+other+attributes+can+be+rescaled+to+distance.++This+revealed+that+for+pedestrians+on+average+a+distance+of+more+than+160+meters+can+be+played+off+against+one+point+on+a+pleasantness+scale+(+a+7-point+scale+).++For+pedal+cyclists+on+average+a+distance+of+200+meters+can+be+played+off+against+one+point+on+the+pleasantness+scale+or+a+distance+of+250+meters+can+be+played+off+against+one+point+on+a+scale+for+traffic+safety.++%0D%0A%0D%0A%0D%0AAn+important+conclusion+from+the+experiment+is+the+fact+that+pleasantness+can+be+played+off+against+distance.++Subjects+are+prepared+to+walk+or+cycle+further+to+have+a+more+pleasant+route.++This+means+that+the+use+of+safer+routes+can+be+encouraged%2C+even+if+they+are+longer%2C+by+making+the+safer+routes+more+pleasant.+&rft.publisher=Institute+of+Transport+Studies%2C+University+of+Leeds&rft.date=1990-09&rft.type=Monograph&rft.type=NonPeerReviewed&rft.format=text&rft.identifier=http%3A%2F%2Feprints.whiterose.ac.uk%2F2257%2F1%2FITS155_WP302_uploadable.pdf&rft.relation=http%3A%2F%2Fwww.its.leeds.ac.uk%2F&rft.identifier=+++Westerdijk%2C+P.K.++(1990)+Pedestrian+and+Pedal+Cyclist+Route+Choice+Criteria.++Working+Paper.+++Institute+of+Transport+Studies%2C+University+of+Leeds+%2C++++Leeds%2C+UK.++++++&rft.relation=http%3A%2F%2Feprints.whiterose.ac.uk%2F2257%2F