When pedagogic worlds collide: Reflections on a pan-European entrepreneurship education project

Through the Entrepreneurship 2020 Action Plan launched in 2013, the European Commission set out its agenda for how entrepreneurship could help tackle the problems associated with the 2008 financial crisis. In this chapter we present how STARTIFY7, a project funded by the Commission’s Horizon 2020 initiative, sought to respond to the Entrepreneurship 2020 Action Plan. The STARTIFY7 project was created as a thematically focused and lean-training summer academy system with the aim of creating pan-European teams of young entrepreneurs in the information and communications technology (ICT) sector. The project and its underlying pedagogic approach, derived from Neck and Greene’s (2011) work on ‘worlds’ of entrepreneurship education, is discussed along with the outcomes achieved.